CYCLE UTSAV 2018

“You have brains in your head. You have feet in your shoes.

You can steer yourself any direction you choose. And YOU are the one who'll decide where to go." 

Cycle Utsav celebrates the wonders of the two wheels and we invite you to be a part of this. You might learn something or get inspired. Hopefully both. 

For starters, here are guides to help you decide what kind of cycling you want to do and what you're looking to experience. 
 

MTB

Advice
The landscape of India is that of striking contrasts! Cycling exists all over the country as a sport or even otherwise. The reason for its popularity is that neither age nor a social standing is a limitation. In fact, cycling is more rampant in rural India as it mainly works as a mode of transportation.
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You should choose your mountain bike based on how long your rides are and the type of slopes you are tackling. XC (cross-country), All Mountain, DH (downhill or descent), Mountain bikes come in all shapes and sizes to suit the different disciplines.
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To avoid minor breakdowns and make the most of your bike outing with family or friends, it’s important to do a few checks before you set out.
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If you haven’t been mountain biking for long, a nagging question keeps surfacing before each ride: “What gear should I take on an MTB ride?” "What equipment do I need to make repairs? What protective gear should I wear to stay safe? What snacks should I take to stave off hunger?” The number of items to take can quickly start looking like a shopping list that will be fairly heavy to carry once on the bike. To help you make the right choices, here is a checklist of items to make sure you have before setting out on a mountain bike ride.
Advice
HYDRATION PACK
Hydration packs are hard-working bits of kit. Not only do they carry fluids so you can stay hydrated on your mountain bike, they also serve as mobile toolkits storing tubes, a pump, a multitool and more. Is rain forecast? Stuff a waterproof jacket in your hydration pack. Heading into the wilderness for a full day of riding? Find space in the pack for food and provisions.

HYBRID

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Hybrid bikes are a good compromise between the city, countryside, sports and recreation. These comfy, sturdy bikes are just as good on earthy tracks as they are on the tarmac. Need help finding the right one? Follow the guide!
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Bike tyres are essential for guaranteeing comfort and safety. You should choose your bike tyre taking two criteria into account: your usage (the environment in which you'll be riding) and the tyre's diameter.
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From hand pumps to CO2 gas cartridges, foot pumps and compact foot pumps, which product do you actually need? You should choose your bike pump based on 2 criteria: your use and the type of bike you are pumping up.
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To prevent your bike from getting stolen, having the right lock is essential. It needs to be able to meet the two main needs cyclists have: securing your bike and securing your bike accessories (saddle, wheels, basket, etc.).
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A mudguard is a must to stop you from getting a big stripe of mud splattered down your back at the slightest hint of rain. In order to make the right choice, two criteria need to be taken into account: the usage and the mudguard position.
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If you want to make the most of your bike rides and trips around town, it's hard to do without a pannier or basket, particularly once you've given it a go. Here are our tips on choosing the right one!
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Bike lights are vital for keeping cyclists safe. In recent years, with LEDs appearing on the scene and battery life improving, these accessories have come a long way. All that remains is to pick the right one.

ROAD 

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Whether it's the speed, the road, or just a nice ride that you enjoy, B'Twin Road Bikes are designed for both cyclists who want to get into road riding as well as demanding competitors. Take a look at our tips for helping you choose your road bike
Advice
ROAD RIDERS
What’s the best braking technique for different types of terrain? Should you use the rear or front brake? Should you brake on corners?Braking correctly doesn’t come naturally to everyone, but it’s a technique you need to know if you want to be able to control your bike in any situation and ride safely. What’s more, knowing how to brake often means you can go faster downhill (unless it’s a straight line) than a less skilled cyclist.
Advice
Road cyclists have a love-hate relationship with climbing. Riding in the hills hurts, but roadies are ready to pedal through the pain for the satisfaction of conquering the climb. Whether it’s a local Strava segment or a celebrated mountain pass, it doesn’t matter; the challenge is the same, even if the scale changes. Some riders are born climbers, with a lightweight physique and the ability to spin their legs quickly and smoothly while others are pedalling squares. But for most of us, climbing is something we need to work on, and improving our ability to ride uphill is a key part of any road racing or sportive training regime.
Advice
Road bike
Every time you head out on your bike, it pays off to take a few essentials with you. Exactly what you stash in your jersey pockets and saddle pack depends on how far you are riding and what the weather has in store, but there are some items you shouldn’t leave home without. Here’s our guide to what to carry on a road ride.
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Bike tyres are essential for guaranteeing comfort and safety. You should choose your bike tyre taking two criteria into account: your usage (the environment in which you'll be riding) and the tyre's diameter.
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The quality of a road bike tyre is measured by its resistance, durability, weight, density, and the materials it is made from. By finding the best balance, you will get the most out of your bike.

KIDS

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From toddlers to teens, choosing a kids' bike means thinking about balance, learning, size, safety and comfort. You should choose your kids' bike based on 3 criteria: your child's age, their height, and how they will use their bike.
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teach your child to cycle
Children go through several different phases when learning to ride a bike: learning to balance, pedalling and braking. They can’t learn all of these steps at the same time, and balance is obviously the top priority.
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Has your child just learned to ride a bike? Now you can teach them how to master their steed! Whether it’s setting off, braking, balancing or steering, we’ve got a range of educational exercises and practical tips to help them progress.
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balance bikes
The balance bike, the forerunner of the bicycle, is making a comeback with the general public. Why are there an increasing number of parents who are choosing this model to teach their children how to cycle? A closer look at a market change that seems to have a bright future.
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safety gear
Is your child ready to follow you along roads and trails on their first bike rides? In order to ensure your child can ride safely, be sure to equip them with the necessary accessories to protect them in what will be a new environment for them. A helmet, elbow and knee pads, lights, a safety flag … a number of items are available to help your child get started with cycling safely!
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On kids' bikes, classic tyres (not made from plastic) guarantee good grip on the ground. You should choose your kids' bike tyre based on how it will be used and the size. But not all tyres are the same, so we're here to help you choose the right one!
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Child seats can hold babies from the age of 9 or 10 months (once they are able to hold their head up on their own) who weigh up to 22 kg. Thanks to the strap around the chest and feet, children can enjoy bike rides while remaining stable and without affecting the cyclist's balance.

CITY

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Getting around town by bike is economical, environmentally friendly and pleasant with the right bike! You should choose your city bike based on the distance you will be cycling, how frequently you cycle, and your urban environment
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commuter
Cycling is a great way to get to work. Cheaper than driving, healthier than taking the bus or train, bike commuters arrive at their desk healthier and happier than their colleagues.There are pitfalls to commuting by bike, though. Here are five things we wish we’d known when we first started commuting on two wheels.
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Health benefits of cycling
Whether it’s competitively or just for getting to work, cycling offers numerous health benefits. And there’s no need to do 5000 miles a year at high intensity to enjoy these advantages. It’s a simple and effective way of training your body without too much effort. It’s also one of the rare sports that you can do at any age, whether you’re 3 or 83.
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CYCLING FOR WELL BEING
Sport and more specifically cycling can prove to be an excellent means of releasing tension, relieving stress, fighting depression and controlling your weight. Our frantic day-to-day lives call for a balance between work, family life and free time.

RIDE WITH US

Cycling events across 59 stores in the country through the month. Events like midnight ice-cream ride, kids ride etc are on the plan.  Explore the stores below to find out what it is to ride with us.

 

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